MEGABOARDS
Size matters!
Megaboards rise above all other formats. This type of advertising elements is always the largest and the highest. They are placed on roofs, building facades, advertising blind walls or free-standing advertising elements with a height of the leg starting from 8 m.
This way, advertising message stands out against the background of the urban environment.
Such advertising devices are: megaboards, advertising walls or blind walls, roof advertising, nets or meshes.
MEGABOARDS
The advertising panel on megaboards is placed at a height of 8 m and reaches up to 11 m, while the size of the advertising area may be 8x3 m, 8x5 m and may rarely reach up to the impressive 72 sq. m or 12x6 m.
Megaboards may be double-sided or triple-sided.
Megaboards are externally illuminated and the only advertising on modern megaboards is vinyl. They are located mainly in industrial and commercial areas, highways, main roads and boulevards. Due to the higher permitted speed of the vehicles and the roadway width megaboard is the most common and preferred form of advertising by advertisers and is usually placed along highways and outside the urban road network.
DIMENSIONS:
8,3х3,3m, 8х4m, 12х6m – (от 24m² до 72m²)
STRUCTURE:
single-sided, double-sided or three-sided
LIGHTING:
External
ADVERTISING MEDIUM:
Vinyl
ADDRESS:
boulevards, highways, national road network
ADVERTISING WALLS or BLIND WALL
This type of advertising began with the appearance of the first advertisements, by painting advertising messages with paint on the walls of buildings. Today it is rarely used due to the complexity, implementation time needed and the high price.
Blind walls are megaboards, since the advertising facilities are attached to the wall of a building and are not free-standing. An advertising poster, which is most often vinyl and sometimes vinyl mesh, is placed on the blind walls. Blind walls are located in large cities, usually in a central place, at a key intersection and traffic lights, and on facades or wall panels of buildings with constant and intense traffic of vehicles or pedestrians.
The formats and sizes of this type of facilities vary. In many cases, they reach tens and hundreds of square meters. Blind walls cover large areas where placement of free-standing megaboards is legally prohibited and they cannot be installed.
ROOFTOP ADVERTISING
This type of advertising is also a mega format. The facility is placed on the roof of a building, by building an individual advertising structure according to the characteristics of the roof and possibilities for advertising. According to the regulations of the settlement, vinyl posters may be placed or company logos and inscriptions in luminous channel letters letters my be installed on the rooftops.
The dimensions of rooftop advertising are not unified like those of megaboards. They are strictly individual for each advertising site.
MESH
This term is used when wrapping buildings with vinyl mesh - mesh and a giant megaboard with impressive dimensions reaching hundreds of square meters. Like megaboards, it also has individual dimensions. Each mesh is individual and corresponds to the size of the building's facade. Meshes are attached to the scaffolding on the site as safety meshes and remain there until the repair is completed. Like rooftop advertising with channel letters this type of megaboard advertising is also strictly individual.
In summary: Megaboards are excellent advertising solution for an image campaign. They are suitable for large companies that wish to strengthen and/or maintain their image on the market. Its size guarantees good communication with the audience, thus strengthening the brand image on the market in the long term.
In the large cities, megaboard is a preferred and widely used method of advertising, since it stands out from all other advertising media.
Bollboards
Citylight - advertising cassettes
LED - digital outdoor advertising
Metro advertising
Transport advertising