Billboards in the city of Pazardzhik

Pazardzhik is a regional city and one of the few cities in the country with almost entirely flat terrain. Located on the banks of Maritsa River, city of Pazardzhik is the second most important cultural and administrative centre in South Central Bulgaria. The name of the city is interesting: it comes from the word market (marketplace), and the diminutive suffix “-dzhik” and shows that the city was a small market – a place where people from neighbouring villages come to exchange goods. To this day, in this exchange of goods, billboard advertising is trusted assistant.